Social Media Manager

Cadence ABA builds AI-native clinical data software for ABA practices - capturing session trials by voice, structuring the data, tracking mastery trends, and drafting billable session notes so clinicians can stay present with the child instead of a tablet. We're looking for a Social Media Manager to build and run our social presence, helping ABA clinicians, BCBAs, and practice owners discover and understand what Cadence does.

What you'll do

• Own the day-to-day content calendar and posting cadence across our social channels
• Write and produce posts, short-form video, and graphics that explain our product and clinical value in plain language
• Translate product updates and clinical content (like our reference guides and product tour) into engaging social content
• Monitor engagement, respond to comments and messages, and build relationships with the ABA and clinical community online
• Track performance metrics and report on what's working, adjusting strategy accordingly
• Partner with product and clinical teams to make sure content is accurate and resonates with practicing clinicians

What we're looking for

• Proven experience managing social media accounts for a brand, ideally in B2B, SaaS, or healthcare
• Strong writing skills with the ability to make technical or clinical topics clear and engaging
• Comfort with basic content production (video editing, graphic design tools like Canva or similar)
• Familiarity with social analytics tools and using data to guide content decisions
• Self-directed and organized, able to manage a content calendar independently
• Excellent judgment about tone and accuracy when writing about clinical or compliance-sensitive topics

Nice to have

• Experience in healthcare, ABA therapy, behavioral health, or clinical software
• Experience growing a brand's presence on LinkedIn and TikTok
• Basic knowledge of HIPAA-related sensitivities in public-facing content